Privacy Policy

1. Information We Collect

Personal Information

We collect information you provide directly to us, such as when you:

• Join our waitlist or pre-order products
• Create an account
• Contact us for support
• Subscribe to our newsletter
• Participate in surveys or promotions

This may include:

• Name and email address
• Shipping and billing addresses
• Phone number
• Payment information (processed securely through third-party providers)
• Product preferences and purchase history

Automatically Collected Information

We automatically collect certain information when you visit our website:

• IP address and location data
• Browser type and version
• Device information
• Pages visited and time spent on our site
• Referring website
• Cookies and similar tracking technologies

2. How We Use Your Information

We use the information we collect to:

• Process and fulfill your orders
• Send you updates about your orders and our products
• Provide customer support
• Send marketing communications (with your consent)
• Improve our website and services
• Analyze usage patterns and trends
• Prevent fraud and ensure security
• Comply with legal obligations

3. Information Sharing and Disclosure

We do not sell, trade, or otherwise transfer your personal information to third parties except in the following circumstances:

Service Providers

We may share your information with trusted third-party service providers who assist us in operating our website, conducting our business, or servicing you, including:

• Payment processors (Stripe)
• Email marketing services
• Shipping and fulfillment partners
• Analytics providers (Google Analytics)
• Customer support tools

Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities.

4. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure.

5. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website. You can control cookie settings through your browser preferences.

Types of Cookies We Use:

• Essential Cookies: Necessary for website functionality
• Analytics Cookies: Help us understand how visitors use our site
• Marketing Cookies: Used to deliver relevant advertisements

6. Your Rights and Choices

You have the right to:

• Access your personal information
• Correct inaccurate or incomplete information
• Delete your personal information
• Object to processing of your personal information
• Withdraw consent for marketing communications
• Data portability

To exercise these rights, please contact us at contact.breatheinnyc@gmail.com

7. Children's Privacy

Our services are not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us.

8. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place to protect your personal information in accordance with this Privacy Policy.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date.

10. Contact Us

If you have any questions about this Privacy Policy, please contact us:

11. California Privacy Rights (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act, including the right to know what personal information we collect, use, and share, and the right to delete your personal information.

12. European Union (GDPR) Rights

If you are in the European Union, you have additional rights under the General Data Protection Regulation, including the right to access, rectify, erase, restrict processing, data portability, and object to processing of your personal data.